On Your Marks, Get Set, Celebrate: ACER DAY Turns 10 with The Music Run

Acer Philippines is set to host a run unlike any other, where every step moves to the beat, complete with music-filled routes, exciting brand experiences, and a high-energy finish-line celebration at the Music Run on August 22, 2026, at the SM MOA Complex.

The Music Run is famous for its Sound Track Run Course, a route filled with adrenaline-pumping beats that take your run to the next level. Run, jog, walk, or dance your way through themed Music Zones along the 5km and 10km routes.

The run officially kicks off Acer's 10th Acer Day celebration, themed "Shift the Game." The celebration brings together three of this generation's biggest passions: fitness, entertainment, and technology.

Acer Day is Acer's way of connecting with its consumers and breaking down barriers between people and technology. It's a regional celebration built on innovation and community, packed with unique experiences and exclusive promotions.

"The Music Run reflects our commitment to creating experiences that bring people together beyond technology. As we celebrate 50 years of Acer and 10 years of Acer Day, we can't wait to see our community rally and shift the game with us," said Mart Maranon, Marketing Manager at Acer Philippines.

Race finishers can keep the celebration going by attending the Acer Day Concert at the Araneta Coliseum on August 30, 2026, with General Admission, Upper Box, and Lower Box options bundled with race registration. Register now at https://raceonic.com/sites/the-music-run-volume-2.

For more information about Acer and Acer Day, follow Acer Philippines on social media: @AcerPH on Facebook or visit www.acer.com. 

About Acer 

Founded in 1976, Acer is one of the world’s top technology companies with a presence in more than 160 countries. The company continues to evolve by embracing innovation across its offerings, which include computers and displays, while branching out to new businesses. Acer is also committed to sustainable growth, exploring new opportunities that align with its environmental and social responsibilities. The Acer Group employs nearly 12,000 employees that contribute to the research, design, marketing, sales and support of products, solutions, and services that break barriers between people and technology. 

Visit www.acer.com for more information.

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Gladys Reyes Makes Recording Debut with Campy Song "Primera Kontrabida"

Seasoned actress-host Gladys Reyes steps into the recording scene with “Primera Kontrabida,” a novelty pop song inspired by the iconic roles she has played over the years.

The track is a fun and campy anthem celebrating the Star Magic artist's enduring mark as the 'Primera Kontrabida' in showbiz while reminding listeners that true evil exists beyond the screen, in the form of dishonesty, manipulation, and greed.

StarPop teased the music drop with photos of Gladys’ most famous villainous characters, including Betsy in “Ang Dalawang Mrs. Reyes,” Mayet in “Ang the Breadwinner Is…,” Salve in “Here Comes the Groom,” and Clara in “Mara Clara.”

Gladys first performed the song live at the “Primera Kontrabida Sings” event held last August 1 at Riser Lounge.

“Primera Kontrabida” was composed by ABS-CBN Music creatives, content, and operations head Jonathan Manalo, who also co-produced it with StarPop label head Roque “Rox” Santos.

The song is out now on music streaming platforms. For more details on Glady’s music, follow StarPop on Facebook, X, Instagram, and TikTok.

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Alexa Ilacad Brings the Heat to Jollibee Philippines’ Spicy Chickenjoy

For Filipinos who believe fried chicken tastes even better with a little kick, Jollibee is turning up the heat with Spicy Chickenjoy, putting the spotlight on a familiar favorite with a flavor profile designed to deliver more than just the sting of spice.

Jollibee Spicy Chickenjoy combines its signature crispy, juicy chicken with a blend of spices, bringing a noticeable kick to every bite. Rather than treating spiciness as a test of endurance, the brand is framing it as another layer of flavor to enjoy.

“Spiciness should not simply be about tolerating the heat. It should be about enjoying what the spice brings to the overall flavor experience. With Spicy Chickenjoy, we want Filipinos to discover that spicy can be exciting, flavorful and, most importantly, delicious,” said Dorothy Ching, vice president for marketing of Jollibee Philippines.

The move also comes as spicy flavors continue to gain a place among Filipino food preferences. According to research, 13 percent of surveyed adult Filipinos, or roughly one in eight, identified spicy as a taste preference. While the findings do not suggest that spicy food appeals to everyone, they point to a notable group of consumers who enjoy the added flavor and heat that spicy food brings.

Jollibee is bringing that flavor story to life with Alexa Ilacad, an actress, singer and performer known for her energetic personality and strong connection with younger Filipino audiences. Her naturally lively and expressive persona makes her a fitting face for Spicy Chickenjoy, particularly for a campaign that seeks to portray spice not as something intimidating, but as something fun, exciting and full of character.

For Ilacad, whose public persona often combines confidence, playfulness and youthful energy, the partnership gives Jollibee a way to personify the product's fiery personality while keeping the focus on the enjoyment that comes with every bite.

With Spicy Chickenjoy, Jollibee is ultimately asking consumers to look at spicy food beyond the question of how much heat they can handle. The bigger question, it suggests, is how much flavor they can enjoy.

Craving more Jollibee treats and exclusives? Head to www.jollibee.com.ph for the latest updates, order your favorites at https://order.jollibee.com, and follow us on social media for more JOYful surprises!

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