Monday, October 05, 2026

EastWest Dream Run 2026 heads to Cagayan de Oro with Donny Pangilinan


After the successful Manila and Iloilo legs which gathered over 9,000 dreamers, the EastWest Dream Run 2026 is heading to Cagayan de Oro City on October 18 (Sunday) - made even more exciting with the Donny Pangilinan joining runners as they take on the scenic route in the City of Golden Friendships.

Organized by RUNRIO, the third of the four-leg run series is part of the Bank’s support for the Department of Tourism's Love the Philippines campaign, showcasing Cagayan de Oro as an emerging destination for sports tourism.

Set at Limketkai Center, the Dream Run 2026 will welcome runners across different experience levels, with 1K Dog Run, 3K, 5K, 10K, and 21K distances available for participants looking for anything from a short and easy run to a longer endurance challenge.


Participants can look forward to exclusive race merchandise and finisher rewards, including a race bib, race singlet, finisher's medal, loot bag, finisher's towel, a 21K finisher's shirt, and a dog bandana for Dog Run participants.

The Cagayan de Oro event continues EastWest’s Dream Run experience of bringing together runners, families, and communities through an event built around an active lifestyle and the personal goals that inspire people to keep moving forward.

“The EastWest Dream Run has always been about encouraging people to go after their dreams and goals. After such strong turnout in Manila and Iloilo, we’re excited to bring that experience to Cagayan de Oro and make race day even more memorable with Donny joining our runners on the course,” said Martin Reyes, Chief Marketing Officer of EastWest.

More reasons to join the run

Participants can also make the most of their Dream Run registration through EastWest’s group registration promos. Groups that register 10 runners can receive one free slot through the 10+1 Promo, while groups that register 15 runners can receive two free slots through the 15+2 promo.

EastWest credit cardholders can likewise enjoy a P500 rebate when they use their EastWest credit card to register, giving cardholders another reason to join the Cagayan de Oro leg.

Beyond the race route, runners can also look forward to a lively race village, with exciting raffle prizes, giveaways, and special treats from EastWest and its partners: Filinvest, FDC Misamis Power Corporation, Filinvest Land Inc., Visa, EastWest Ageas, Ford, Nature's Spring, Yakult, Monde Nissin, Toby's Sports, Nutribullet, Dyson, Columbia, Saucony, Mogu Mogu, Colgate, Palmolive, Chlorelief, Salonpas, Ponds, and Clear.

With race day set on October 18, interested runners are encouraged to register for the EastWest Dream Run 2026 at https://www.eastwestbanker.com/dream-run-2026.

Two Decades Later, Zsazsa Zaturnnah Remains The Queer Icon the Philippines Deserves


What happens when a gay beautician swallows a magical stone from outer space? A queer icon in Zsazsa Zaturnnah is born.

First bursting onto the scene in 2006 in Carlo Vergara’s graphic novel “Ang Kagila-gilalas na Pakikipagsapalaran ni Zsazsa Zaturnnah,” Zsazsa’s beauty, power and irrepresible spirit remain as inspiring in 2026 as they were when she first made her fabulous debut two decades ago.

While Vergara created the story from a very personal perspective, he has found the themes to be enduring. In an interview with When in Manila in 2020, he said, “May timeless quality siya. A lot of the concerns sa libro about LGBTs, not just LGBT, but also about women, about love — favorite topic natin yung love — nandiyan pa rin siya. Hindi siya nawawala.”

“Sad to say, habang nandiyan pa rin yung mga problema, hindi talaga mag-eexpire yung relevance ni Zaturnnah,” said Vergara.

The story of Ada, a gay man, that can transform into the stunning superheroine Zsazsa Zaturnnah adds a fantastical twist to the true-to-life experiences of Filipino members of the LGBTQIA+ community every single day. Ada’s experience as a gay man gets regularly highlighted in the Zsazsa’s adventures, including the search for love and the struggles against homophobia from society and family, even when that family is a zombified version of his father.

Alain Tavita on the Witech Blog writes that, “Zsazsa has proven herself as an everlasting symbol to the LGBTQ+ members and their mass fights for representation, equal rights, and survival in the casually cruel Filipino society.”

The fantastical transformation into Zsazsa highlights other aspects of the queer experience as well. The design of Zsazsa herself takes inspiration from, and has since in turn inspired, many drag queens locally.

Zsazsa’s deep roots to the gay community and the broad spectrum of experiences she demonstrates has lasted through every iteration of the character. Whether it be on Carlos Vergara’s meticulously realized pages or being brought to life on the big screen in live action by namesake Zsa Zsa Padilla or even depicted on stage in her titular musical, Zsazsa Zaturnnah remains an important piece of Philippine pop culture’s representation of the local gay experience.

Among the things Zaturnnah highlights across every adaptation is a distinctly Pinoy sense of humor as well. More specifically, it showcases the “bakla” humor for audiences both domestic and global.

“Siguro comedy…that’s how we deal sa mga problema, concerns,” said Vergara in his 2020 interview. “So in a way, it’s a means for us to process things.”


Zsazsa Zaturnnah’s humor, spectacle, and undeniably proud queerness is set to make a triumphant return to the stage in the coming year. A revival of the hit musical “Zsazsa Zaturnnah Ze Muzikal” will be coming to Shooting Gallery Studios from April to June of 2027.

Produced under Wishbone Collective, the production is spearheaded by an all-star team of acclaimed creatives, including renowned playwright Chris Martinez, on the theatrical adaptation; award-winning lyricist and composer Vincent A. DeJesus, who serves as musical director; and director Chris Millado, former artistic director of the Cultural Center of the Philippines and director of numerous award-winning productions.

 
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