Tuesday, April 17, 2012

Coco Martin and Robin Padilla Named TRU (Teens Research Unlimited) Top Male TV and Movie Celebrities

Coco Martin and Robin Padilla Named TRU (Teens Research Unlimited) Top Male TV and Movie Celebrities


Tweens, Teens and Young Adults named Kapamilya actors Robin Padilla and Coco Martin as their Top Male TV and Movie Celebrities based on the survey conducted by TRU (Teens Research Unlimited) amongst 35,000 teens and young adults across five continents.

TRU or Teens Research Unlimited, a company under TNS which is a global leader in custom market research, recently revealed the results of their 2012 study on key insights and information from Filipino teens and young adults.

The TRU Study 2012 Philippines Edition is composed of 1,200 face-to-face interviews of Filipinos from age 12-24 spanning across A,B,C,D and E households across the nation including urban and rural areas. It is a valuable resource for companies to understand the behaviors, preferences and purchasing habits of teens, ensuring that their strategies and marketing campaigns communicate to and are relevant to their target audience.

TRU (Teens Research Unlimited) is a company under TNS (Taylor Nelson Sofres), a member of The Kantar Groups, one of the world’s largest research, insight and consultancy networks. TNS has research operations in over 80 countries. Complete survey results and findings of The TRU Study: 2012 Philippines Edition are available from TNS Philippines, tel. 5842233 or e-mail Famy.Ravalo@tns-global.com.

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