ABS-CBN has released a 15-second teaser video of its highly anticipated Christmas station ID, with the theme, “Andito Tayo Para sa Isa’t Isa.”
“Andito Tayo Para sa Isa’t Isa” (We Are Here for Each Other) is the latest version of ABS-CBN’s campaign to continue being of service to Filipinos despite its franchise denial that forced shut its free-TV and radio broadcast.
Andito na... Malapit na ang Pasko! Abangan. ❤️🎄💙 #ABSCBNChristmasIDTeaser pic.twitter.com/uPdLZcmI76
— ABS-CBN Entertainment (@ABSCBN) October 18, 2021
“Andito Kami Para Sa ‘Yo” was launched in May, the anniversary month of Channel 2 signing off, to inform Kapamilya viewers of the alternative platforms where they can access ABS-CBN programs.
“Andito Kami Dahil Sa Inyo,” meanwhile, was the ABS-CBN station ID that marked the first anniversary of its franchise being denied by a congressional panel.
The annual holiday station IDs of ABS-CBN have become a pop culture phenomenon, with its tunes and themes becoming Christmas fixtures for Filipinos here and overseas.
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